http://smartremarx.com/1817/viral-marketing-to-pop-part-two/ sharp wit • Smart ReMarx Mon, 26 Jul 2010 14:10:12 +0000 hourly 1 http://wordpress.org/?v=3.3.2 http://smartremarx.com/1817/viral-marketing-to-pop-part-two/comment-page-1/#comment-5801 Andrew Thu, 04 Feb 2010 14:45:43 +0000 http://smartremarx.com/?p=1817#comment-5801 It's worth mentioning too that depending on which social networking sites you are using, does your message come through the way you meant it? Twitter is limited to 140 characters so you have to tailor your message to that format. Facebook works well for posting links and photographs and art images and videos, except when it isn't working well. Facebook takes a short bit of text from your post as a "description" of the link or video, but is it using the best text from your message? Next time you link a website to facebook, check to see what kind of descriptive text gets added to the update. It might not be what you expect to see. Another example is that your subscription sign up forms may not work with every application. So you think people will be able to sign up for your newsletter but the functionality ends up being blocked when you the message is live on the application. Those kinds of pitfalls only become clear as you go through the process. It’s worth mentioning too that depending on which social networking sites you are using, does your message come through the way you meant it? Twitter is limited to 140 characters so you have to tailor your message to that format. Facebook works well for posting links and photographs and art images and videos, except when it isn’t working well. Facebook takes a short bit of text from your post as a “description” of the link or video, but is it using the best text from your message? Next time you link a website to facebook, check to see what kind of descriptive text gets added to the update. It might not be what you expect to see. Another example is that your subscription sign up forms may not work with every application. So you think people will be able to sign up for your newsletter but the functionality ends up being blocked when you the message is live on the application. Those kinds of pitfalls only become clear as you go through the process.

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